Welcome to For George – where the cat is the muse, the mission, and let’s be real, the boss.

Inspired by my beloved companion, George the British Shorthair, and born from a growing demand for beautifully designed, purposeful accessories and objects for an under-served community in the pet industry—cats—For George introduces a fusion of style, design, and sustainability to the otherwise mundane landscape of mass-produced cat products.

We’re a small team fueled by passion, ambition, and (speaking on George’s behalf) tuna sticks.

Based in Melbourne, Australia, we’re dedicated to collaborating with independent artists and studios to create unique, small-batch pieces. We promise to keep finding ways to make each cat’s world a little better and have a lot of fun along the way.

With lots of love for all the cat of this world.

Faith
Founder, George’s mom